Watch this recorded webinar featuring insight from industry experts on Franchise Lead Generation (scroll down).
Synopsis: Franchisors are in a constant battle called franchise lead generation – to profitably source the right leads from which they will yield the best franchisees. BoeFly has assembled a panel of top experts to share insights into what is and what is not working in lead generation. Topics covered in this webinar include In-person events/expos, web portals, brokers, targeted website content (non-portals), PR, budgeting, tactics, tracking and the qualification process.
- Jennifer Durham, Chief Development Officer at Checkers and Rally’s Restaurants
- Matt Alden, President, Franchise Solutions and Franchise.com
- Nick Powills, Chief Brand Strategist, No Limit Agency
- Keith Gerson, President, FranConnect
- Robert Stidham, President & CDO, Franchise Dynamics
- Mary Jo Larson, Publisher & CDO, Franchise Times
Watch the recorded webinar below…